Blind Box Trading
What is blind box trading?
In trying to combat impulsive and obsessive consumption, blind box trading is a way of revaluing items with the positive blind box mechanism. She has envisioned a service and experience design called Blind Box Trading. This allows users to revalue items by putting them back into a blind box and making them back into surprises for someone else. It’s a system of blind box gifting to another person rather than to one’s self.
This is a new blind box mechanism that helps people have more opportunities to socialize in the building and make these items that are not useful more valuable. It can help people get a surprising feeling during the whole process. Online shopping addiction is a serious problem that can make people develop impulsive buying behavior. Merchants are using customers’ curiosity to let them do compulsive consumption. People have the behavior that they can't stop browsing the shopping websites because big databases will always show the relative products to the users. It belongs to one of the blind box negative mechanism phenomena. Based on my investigation, handmade creating time is one of the ways that can help you to calm down, which can help you decrease the impulsive consumption thoughts when you want to shop online again. How to combine with the positive blind box mechanism to help users solve the problem of online shopping addiction? You should try to find something that you do not want at home and start making an art blind bag by yourself. When you finish the process, go and connect with neighbors and do the blind box trading with them. You still can get the surprise from other people’s handmade blind boxes. On the other hand, you can make yourself calm down and that can help you not want to have impulsive buying thoughts. Through trading some valuable items with neighbors, on the one hand, the value of the items can be maximized, and on the other hand, it can help neighbors build friendship, reminding users that they can consume wisely and develop a habit of reasonable consumption.
The experience design that by trading some valuable items with neighbors, on the one hand, the value of the items can be maximized, and on the other hand, it can help neighbors build friendship, reminding my users that they can consume wisely and develop a habit of reasonable consumption.
Process and Instructions
During the whole process, participators won't see each other. I will be the trader in the building to help them deliver their blind boxes randomly. They have to find one useless item at home first, but the important point is that the item should be valuable. Secondly, they have to create the graphics on the blank bags. I prepared templates for them, they can learn from the examples to design their own blind boxes. Thirdly, using stickers and markers to make the graphic look good. Then, users should write 1-2 sentences which is attractive and unique. The rule here is that the name of the item can not be allowed to show up on the bag.
They have to put the blind boxes in front of their doors and I will come to pick them up after they finish, collect all of the blind boxes, and trade them others randomly. Finally, they can check what do they get in the blind boxes from their neighbors.
Successes
It is a very successful interaction that helps people get more social communication opportunities in the building and revalue the item become surprising. It is a good way to revalue the item that you do not want and surprise other neighbors. After the interaction, the feedback my users gave me was that they had a memorable exchanging experience and they wanted to participate again. Curiosity can make people keep trading things. The surprising feeling can push the interaction to have more fun during the process. Because people can get blind boxes from their neighbors and they also have to give others their boxes, the whole process can make people consume rationally. At the same time, building the friendship with neighbors also by trading can make them closer than before.